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Mohammad Mirza, Mohammad Hussein, Saybani, Hamidreza, Savadi, Mehdi. (1401). Providing a Scale for Measuring Service Quality in Wrestling Events. جلوه هنر, 2(2), 67-84. doi: 10.22051/sbj.2022.41625.1049
Mohammad Hussein Mohammad Mirza; Hamidreza Saybani; Mehdi Savadi. "Providing a Scale for Measuring Service Quality in Wrestling Events". جلوه هنر, 2, 2, 1401, 67-84. doi: 10.22051/sbj.2022.41625.1049
Mohammad Mirza, Mohammad Hussein, Saybani, Hamidreza, Savadi, Mehdi. (1401). 'Providing a Scale for Measuring Service Quality in Wrestling Events', جلوه هنر, 2(2), pp. 67-84. doi: 10.22051/sbj.2022.41625.1049
Mohammad Mirza, Mohammad Hussein, Saybani, Hamidreza, Savadi, Mehdi. Providing a Scale for Measuring Service Quality in Wrestling Events. جلوه هنر, 1401; 2(2): 67-84. doi: 10.22051/sbj.2022.41625.1049

Providing a Scale for Measuring Service Quality in Wrestling Events

Sports Business Journal
مقاله 5، دوره 2، شماره 2 - شماره پیاپی 4، مهر 2022، صفحه 67-84    اصل مقاله (804.82 K)
نوع مقاله: Original Article
شناسه دیجیتال (DOI): 10.22051/sbj.2022.41625.1049
نویسندگان
Mohammad Hussein Mohammad Mirza1؛ Hamidreza Saybani* 2؛ Mehdi Savadi2
1PhD Candidate, Faculty of Sport Sciences, Qeshm International Branch, Azad University, Qeshm, Iran.
2Assistant Professor of Sport Sciences, Qeshm International Branch, Azad University, Qeshm, Iran.
چکیده
Purpose: Valid or reliable measurement scales can ensure correct and reliable inferences and conclusions are produced. The present research has been conducted to validate the service quality scale for wrestling events.
Methodology: Accordingly, factors and items assumed to be related to the service quality of wrestling events were first identified using a qualitative research methodology and compiled in a questionnaire form. Then, a questionnaire with seven components and 41 questions was finalized, applying the exploratory and confirmatory factor analysis. Having been distributed, the compiled questionnaires among 384 Iran Wrestling League spectators, were collected.
Findings: The measurement model fits well. Convergent and divergent validity and internal and composite reliability were additionally confirmed for this targeted scale. Therefore, researchers and executives can be recommended to benefit from this same scale to evaluate the service quality delivered in wrestling events.
Originality: Two quantitative and qualitative methods have been used in this research.
کلیدواژه‌ها
Confirmatory Factor Analysis؛ Exploratory Factor Analysis؛ Instrument Standardization؛ Spectator-Oriented؛ Sports Competitions
عنوان مقاله [English]
ارائه یک مقیاس معتبر برای سنجش کیفیت خدمات در رویدادهای کشتی
نویسندگان [English]
محمد حسین محمد میرزا1؛ حمیدرضا سایبانی2؛ مهدی سوادی2
1دانشجوی دکترا، دانشکده علوم ورزشی، واحد بین‌الملل قشم، دانشگاه آزاد، قشم، ایران.
2استادیار گروه علوم ورزشی، واحد بین الملل قشم، دانشگاه آزاد، قشم، ایران.
چکیده [English]
هدف: مقیاس‌های اندازه‌گیری معتبر یا قابل اعتماد می‌توانند اطمینان حاصل کنند که استنتاج‌ها و نتیجه‌گیری­‌های صحیح و قابل اعتماد در پژوهش‌­ها تولید می­‌شوند. پژوهش حاضر به منظور اعتبارسنجی مقیاس کیفیت خدمات برای رویدادهای کشتی انجام شده است.
روش: عوامل و موارد مرتبط با کیفیت خدمات مسابقات کشتی با استفاده از روش تحقیق کیفی شناسایی و در قالب پرسشنامه تدوین شد. سپس با استفاده از تحلیل عاملی اکتشافی و تأییدی، پرسشنامه‌ای با هفت مؤلفه و 41 سؤال نهایی شد. این پرسشنامه بین 384 نفر از تماشاگران لیگ کشتی ایران، توزیع و جمع‌آوری شد.
یافته‌ها: مدل اندازه‌گیری توسعه‌یافته پژوهش از برازش کافی برخوردار است. روایی همگرا و واگرا و پایایی درونی و ترکیبی نیز برای این مقیاس هدف تایید شد. بنابراین می‌توان به محققان و مدیران اجرایی توصیه کرد که از همین مقیاس برای ارزیابی کیفیت خدمات ارائه شده در مسابقات کشتی استفاده کنند.
اصالت و ابتکار مقاله: در این تحقیق از دو روش کمی و کیفی استفاده شده است.
کلیدواژه‌ها [English]
استانداردسازی ابزار, تحلیل عاملی اکتشافی, تحلیل عاملی تاییدی, رویکرد تماشاچیان, مسابقات ورزشی
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