
Number of Journals | 25 |
Number of Issues | 967 |
Number of Articles | 8,017 |
Article View | 13,585,863 |
PDF Download | 9,621,124 |
1. | A personal branding model for business coaches based on the grounded theory | |
Pages 11-28 | ||
Mohammad Azizi; Sahar Bahadorifar; Amir Ekhlasi | ||
2. | Using ZMET technique for exploring current and ideal brand image | |
Pages 29-48 | ||
Masoud Keimasi; Mozhde Khoshnevis | ||
3. | The Impact of a Likeable and Pronounceable Stock Ticker Symbol (Brand) on Firm Value and Liquidity Rate | |
Pages 49-76 | ||
ebrahim abbasi; hosein etemadi; Azadeh Adibi | ||
4. | Investigation of Persian Handmade Carpet Brand Positioning in view of European Customers | |
Pages 77-108 | ||
Maysam shafiee; Zahra Davoodi | ||
5. | Effect of social responsibility of banks on customer perception of their brand image (Study: Mellat bank branches in Bushehr) | |
Pages 109-142 | ||
Majid Esmaeilpour; Farshad Aram | ||
6. | The effective factors in employer’s brand attractiveness with the role of moderating variable of brand avoiding uncertainty | |
Pages 143-174 | ||
alireza saremi; saeed sadeghian gharaghi; saber shokri; yahya hamdi | ||